By: Christiana Cleveland
The anticipated major sporting event known as the 2018 Winter Olympics has made its historic debut in Pyeongchang this past month.
If you didn’t hear about it you might want to keep it on your radar now that the United States have won their first Olympic Gold Medal by Red Gerard at 17-years old, in Men’s Snowboard Slope.
As much as this momentous moment caught the ear of almost all news outlets it seems that it didn’t capture all of America’s hearts. Variety reports compared to NBCU’s normal Olympic coverage, which gets a steady 27.5 million viewers, this years games have left more to be desired by dropping 9%.
Vulture may blame decrease due to the overwhelming commentary of NBC analysts. Even having to issue an apology for a recent blunder by anchor Joshua Cooper Ramo during Friday’s coverage. Referencing Japan’s prime minister, stating “Every Korean will tell you that Japan is a cultural and technical and economic example that has been so important to their own transformation.” Korean citizens were offended by this comment.
NBC’s Statement: ‘During our coverage of the Parade of Nations on Friday we said it was notable that Japanese Prime Minister Shinzo Abe made the trip to Korea for the Olympics, “representing Japan, a country which occupied Korea from 1910 to 1945 but every Korean will tell you that Japan is a cultural, technological and economic example that has been so important to their own transformation.” We understand the Korean people were insulted by these comments and we apologize.’
USA has been showing strides in winning medals since the blunder. Look out for women athletes stealing the show. Chloe Kim the 17-year-old phenomenon won her first gold medal in her first halfpipe Olympic run. Along with Jamie Anderson winning slopestyle for her gold medal contribution.
It seems that ratings will survive due to the abundance of medals. Look out for what’s to come as the 2018 Winter Olympics remain on NBC until the closing ceremonies on Sunday, Feb. 25.